AMARA is an independent, conscious lifestyle brand. Sustainable swimwear made for the minimalist.
Our Italian fabric is milled in a facility that works to reduce pollution, protect green spaces, preserve water & monitor emissions. Made up of two revolutionary fibers. ECONYL® is created with regenerated nylon from sources such as fishing nets recovered from our oceans through the Healthy Seas project, helping to clean up our playground and save marine life in the process. Add LYCRA® XTRA LIFE™ for a timeless bikini made to last.
From concept to creation, we're minimalists at heart and want to teach the world to do more with less; Curating a lifestyle that helps to reduce our impact without compromising on luxury or aesthetic. That's why our swimwear is reversible, mix & match and sometimes even convertible. We utilize smart design to create infinite possibilities within the collection, allowing you to express your own style & individuality without harming our planet.
We're giving back to our community too. Designed in Tulum and made in Mexico by artisans, AMARA pledges to support local communities by creating livable-wage jobs, minimizing negative impacts of tourism, promoting cultural exchange and helping to preserve local traditions. We also love to organize beach cleanups in the Sian Ka'an Biosphere to help protect wildlife from the plastic washing up ashore.